India’s U-19 cricket captain Ishan Kishan has been signed by leading tyre manufacturer CEAT Ltd. for a three-year bat endorsement deal.
The left-handed U-19 wicketkeeper-batsman will now be seen playing with a bat prominently displaying CEAT insignia in all formats of the game.
Mr Kishan will join the likes of Suresh Raina and Rohit Sharma who have already been signed up by the company.
The association has been facilitated by IOS Sports & Entertainment, a company that exclusively manages Kishan. (Also read: List Of Player Sold and Unsold In #IPLAuction 2016)
Commenting on the association, Anant Goenka, MD, CEAT Ltd said, “Our objective is to identify young talent and support them in their international cricketing journey. Thus we have signed the very-promising Ishan Kishan as CEAT’s youngest on-field representative. We are confident that he has all the required qualities to progress as a well-rounded cricketer. We have once again chosen a cricketer who lives up to the CEAT brand that resonates the qualities of energetic youthfulness and dynamism.”
Kishan commented on this, “CEAT has indeed played a significant role in nurturing the cricketing talent pool of India. I am honoured to be associated with the CEAT cricketing family, and look forward to a long innings!
Neerav Tomar, MD & CEO IOS Sports & Entertainment said that “I am glad that CEAT has signed a deal with young and dynamic cricketer who has the potential to be the future of Indian Cricket. I congratulate CEAT for this association,”